From Pop Mart to Bearbricks: The playful art investments redefining collecting
Once upon a time, toys were meant for the sandbox. Today, they’re gracing auction houses, art galleries, and high-end display cases—commanding the attention of both collectors and investors. Welcome to the vibrant world of designer toys, where pop culture meets fine art, and where a 12-inch figure can hold as much value as a rare print.
The Designer Toy Surge
In 2025, the global collectible toy market is booming, with designer figures leading the charge. According to SpeedwayMedia’s latest trends list, brands like Pop Mart, Bearbrick, and limited-run artist collaborations are dominating sales charts and social media feeds alike.
What makes them special? It’s all in the craftsmanship and cultural resonance:
- High-End Design – Many are created by renowned artists or fashion houses.
- Limited Runs – Scarcity drives desirability (and prices).
- Cultural Crossover – Merging art, fashion, music, and pop culture in collectible form.
From Plaything to Investment
The transformation of toys into investment pieces isn’t just a fad—it’s a market evolution. A Bearbrick that once retailed for $200 can now sell for thousands at auction, depending on rarity and artist involvement.
The New York Post recently highlighted collectors who’ve turned their shelves into profitable portfolios. Meanwhile, SpeedwayMedia notes that many designer toy brands are mirroring the art market’s exclusivity, making them increasingly sought-after by serious investors.
Even The Guardian reports a rise in collectors treating these figures as cultural artifacts—preserving them in pristine condition, complete with certificates of authenticity, protective display cases, and insurance.
The Appeal Beyond the Price Tag
While financial value is one draw, the emotional connection is another. Designer toys often tell a story, evoke nostalgia, or symbolize a cultural moment. They’re conversation starters, mood lifters, and tiny pieces of art you can hold in your hands.
Collectors aren’t just buying figures—they’re curating personal galleries that reflect their tastes and passions.
How MPC Brings You Closer to the Scene
At My Premium Collection (MPC), we believe every collector deserves access to this exciting, high-craftsmanship world. Our platform:
- Curates Global Finds – From limited Pop Mart releases to rare Bearbricks.
- Connects Collectors – Discover, showcase, and trade with like-minded enthusiasts worldwide.
- Offers Market Insights – Stay informed on trends, valuations, and upcoming drops.
- Supports Your Journey – Whether you’re buying your first figure or expanding a premium collection.
We’re more than a platform—we’re your gateway to the artistry, rarity, and community of designer toys.
🎯 In 2025, collecting is no longer just a hobby—it’s a statement. And with designer toys at the forefront, now is the perfect time to blend your love for art, pop culture, and investment into one unforgettable passion.